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What does a producer do?

Television Series

 

Television Series - Primary Credit: EXECUTIVE PRODUCER

 

The Executive Producer credit in television series is given to the individual(s) whose only reporting responsibility is to the studio and/or companies financing and distributing a television series. Subject to the control of the Owner, the Executive Producer has final responsibility for the creative and business aspects of producing the series. S/he will have direct authority over a majority of the producing functions throughout all phases of the series production. The informal title "Showrunner” has frequently come to serve as shorthand for a series’ Executive Producer.

 

Though television series are frequently writer-driven, the Executive Producer must undertake significant production responsibilities in addition to his/her writing services and responsibilities. Frequently, the Executive Producer is responsible for the creation of the series, including its concept, format and characters. In this special circumstance, the PGA gives considerable weight to such a seminal contribution, and supports the Executive Producer credit for such creators who remain engaged with the series in an ongoing supervisory capacity.

 

Over the course of production, the Executive Producer is expected to serve as the primary point-of-contact with the network, studio, and/or production company regarding the development, production, post-production and marketing of the series. During development of the pilot and/or series, the Executive Producer will supervise or participate in story or script meetings, approve all storylines, and supervise the creation of the series "bible.” The Executive Producer will select or approve the hiring of all series directors, as well as the casting of all series regulars, providing in-person consultation with such personnel. S/he will similarly select or approve of the hiring of key members of the producing team, such as the production manager, director of photography, and composer. The Executive Producer must supervise or approve the series budget and production schedule.

 

Within post-production/marketing phase, the Executive Producer will continue to consult with the network, studio and/or production company regarding such delivery requirement issues as final cuts, air dates, and standards & practices. S/he will typically select and/or approve the choice of post-production facilities and editors, providing in-person consultation with them. The Executive Producer should view and provide consultation on the dailies, and should view and appraise all cuts shown to the network or distributor. S/he will approve the final cut of each episode (including the main title sequence), and is typically consulted regarding publicity and promotional campaigns.

 


Job Functions for “EXECUTIVE PRODUCER” (Television Series)

 

Subject to the control of the Owner, the Executive Producer in Television Series is expected to exercise decision-making authority over a majority of the following specific job functions:



Series Production

  • Consulted with the network, studio and/or production company regarding the development of the series.
  • Negotiated the network license fees or any additional financing required to produce the series.
  • Conceived of and/or supervised the creation of the series "bible.”
  • Selected and/or approved all Department Heads (e.g., Casting, Production Design, Post-Production) and provided ongoing in-person consultation with them.
  • Supervised or participated in story or script meetings, and approved all "in house” generated story outlines and scripts.
  • Supervised or participated in freelance story "pitch meetings” and selected and/or approved freelance script assignments, including approval of all freelance episodic writing deals.
  • Supervised and approved all final "shooting scripts.”
  • Supervised and participated in all department pre-production meetings.
  • Served as the primary point-of-contact for the network, studio and production company entities for creative and "tone” issues.
  • Selected and/or approved the hiring of all episodic directors and provided in person consultation with them.
  • Selected and/or approved the casting or recasting of series regulars with the network, production company and studio.
  • Served as the primary point-of-contact for the network, studio, and production company entities for business and financial issues including license fee requirements, network breakage issues, etc.
  • Negotiated the contracts for, and approved the actors hired on an episodic basis.
  • Provided in-person consultation with the principal cast.
  • Selected and/or approved the hiring of the unit production manager, director of photography, visual and mechanical effects team and composer and provided ongoing, in-person consultation with them.
  • Approved all set designs and set dressing for sets created and built for the ongoing series.
  • Selected and approved all members of the producing team, and supervised and participated in the episodic production meetings.
  • Approved the choice of format (35mm, Super 35mm, 16mm, video, Hi-Def) and rawstock.
  • Supervised and/or approved the preparation of the series amortization and pattern budgets.
  • Approved the series’ overall production schedule, including start dates, hiatus schedules, shutdown days, etc.
  • Approved, first hand, the choice of stage and production sites when filming locally.

 

Post-Production / Delivery

  • Selected and/or approved the hiring of the editors and provided ongoing, in-person consultation with them.
  • Served as the primary point of contact for the network, studio, and production company entities for delivery requirement issues including final cuts, air dates, show timings, and standards and practices.
  • Selected and/or approved choice of post-production related facilities including lab, telecine house, etc.
  • Viewed the "dailies” and provided in-person consultation with the director, post production supervisor & editor.
  • Viewed and appraised the first cut shown to the network.
  • Participated in-person in the attainment and approval of the final cut of each episode.
  • Supervised and/or approved the "spotting” of music and sound effects.
  • Approved the final "dub” of each episode.
  • Supervised and/or approved the main title sequence.
  • Provided ongoing and in-person consultation on the publicity and promotional campaigns.
  • Supervised and/or approved the series "gallery shoots.”

 

CODE OF CREDITS: Theatrical Motion Pictures

 

Theatrical Motion Pictures - Primary Credit: PRODUCED BY

 

In common parlance, an individual receiving the "Produced by” credit for a motion picture is typically referred to as the film’s Producer. To avoid confusion with other producer credits, we refer to this individual as the "Produced by.”

 

The "Produced by” credit is given to the person(s) most completely responsible for a film’s production. Subject to the control of the Owner (see Rules of Arbitration, section I.B), the "Produced by” would have significant decision-making authority over a major portion of the producing functions across the four phases of a motion picture’s production. Those phases are: Development; Pre-Production; Production; and Post-Production & Marketing. The following considerations would be taken into account in determining "Produced by” credit:

 

Within the development process, the "Produced by” will typically conceive of the underlying premise of the production, or select the material. S/he also will select the project’s writer, secure the necessary rights and initial financing, and supervise the development process.

In pre-production, the "Produced by” will typically select the key members of the creative team, including the director, co-producer, cinematographer, unit production manager, production designer, and principal cast. The "Produced by” also will participate in location scouting, and approve the final shooting script, production schedule, and budget.

During production, the "Produced by” will supervise the day-to-day operations of the producing team, providing continuous, personal, and usually "on-set” consultation with the director and other key creative personnel. S/he also will approve weekly cost reports, and continue to serve as the primary point of contact for financial and distribution entities.

For the last phase, post-production & marketing, the "Produced by” is expected to consult personally with post-production personnel, including the editor, composer, and visual effects staff. S/he is expected to consult with all creative and financial personnel on the answer print or edited master, and usually is involved in a meaningful fashion with the financial and distribution entities concerning the marketing and distribution plans for the motion picture in both domestic and foreign markets.

With today’s large-scale productions, it is rare to find one individual who exercises personal decision-making authority across all four phases of production. However, the PGA requires that in order to earn the credit of "Produced by,” one must have taken responsibility for at least a majority of the functions performed and decisions made over the span of the four phases.



 

Theatrical Motion Picture

 

Job Functions for “PRODUCED BY” 

 

Subject to the control of the Owner, the "Produced by” in Theatrical Motion Pictures is expected to exercise decision-making authority over a majority of the following specific job functions:




Development

 

  • Conceived of the underlying concept upon which the production is based or involved at its inception.
  • Selected the material upon which the production is based and secured necessary rights for development and production of the material.
  • Selected the writer(s).
  • Supervised and oversaw the development process.
  • Secured the initial financing.
  • Served as the primary point of contact for the studio and/or financing entity.



Pre-Production

 

  • Selected the director, co-producer and unit production manager.
  • Selected the principal cast in consultation with the director.
  • In consultation with the director, selected the production designer, cinematographer, editor and visual effects co.
  • Participated in location scouting in consultation with the director.
  • Supervised the preparation of the preliminary budget and approved and signed the final budget in consultation with the Co-Producer and UPM.
  • Creatively involved in the final shooting script in consultation with the director and the writer(s) and approved and signed the final shooting script.
  • Approved the final shooting schedule in consultation with the director.



Production

 

  • Exercised final approval of the deals for the principal components of the production.
  • Provided continuous in-person consultation with the director and principal cast
  • In collaboration with the director, provided in-person consultation with the production designer, art department, wardrobe, make-up and hair.
  • In collaboration with the director, provided in-person consultation with the stunt coordinator and on mechanical effects (if applicable).
  • Supervised "on-set” and on a continuous basis the day-to-day operation of the producing team and the entire shooting company.
  • Approved the weekly cost report.
  • Viewed the "dailies” and provided in-person consultation with the director, the editor, the studio and/or financial entity.



Post-Production/Marketing

 

  • Provided in-person participation on visual effects in consultation with the director, the studio or financial entity.
  • Selected the composer in consultation with the director, and participated in-person with the composer and the director in the scoring process
  • Provided in-person consultation with the editor along with the director, the studio or financial entity, and participated on the final cut of the motion picture.
  • Consulted with the director and the editor during the preparation of the first cut that is shown to the studio/financial entity.
  • Selected the music supervisor in consultation with the director, and participated in-person during the music recording sessions.
  • Provided in-person consultation with the director on the re-recording stage.
  • Provided in-person consultation with the director on the titles and opticals.
  • Provided in-person consultation with the cinematographer, the director, the studio and/or financing entity on the answer print or edited master.
  • Consulted on the media plan and materials, and the marketing and distribution plans for the motion picture.
  • Consulted on the plans for exploitation of the motion picture in ancillary and foreign markets.